Two Commercial Lighting Breakdowns (Ursa Mini Pro)

The challenge for this commercial spot was to find a location that could pass for a police interrogation room. The budget for this spot was very small so I decided that with a little elbow grease I could turn a corner of my basement into this set.

The initial problem with the basement is that it has very low ceilings of only 8 feet in height and I guess because I live in a log cabin, there is a lot of wood paneling which doesn't look very police-like. The drywall was also painted this horrible peach color by the previous owner.

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Creating a Video Marketing Strategy - Part One

This article is for the small business owner who is getting ready to dive into video marketing in 2016. There are tons of articles out there that tell you why video is currently the best method to advertise online and there's certainly no shortage of places to position your video ads. The information that is harder to come by is how to implement a video marketing strategy.

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